The opportunity
Finding a reliable tradesperson is still mostly word of mouth and guesswork. The idea was a home services marketplace where customers book vetted professionals, with the reassurance of the John Lewis name behind every job.
My role
As UX lead in the core product team, I owned the experience end to end: research, MVP definition, prototyping and testing, and the final rebranded UI for launch.
Approach
- Start with insight from customers, tradespeople and stakeholders.
- Define a focused MVP and map the whole system across customers, suppliers and admins.
- Prototype and test, repeatedly, in the usability lab.
Outcome
Two connected apps under the Home Solutions brand, one for customers and one for tradespeople, launched as a pilot on iOS and Android, giving John Lewis Ventures a real-world way to validate the proposition.